Customize this Instagram story cover in Create! Starting off with the proper height and width ensures you don’t need to crop any of your design. Instagram story covers are small, and it’s crucial to have the correct file types and dimensions. The Right Way to Size Your Instagram Story Covers If your brand is vibrant and cheerful, for example, your highlight covers should reflect that same energy.įor some guidance on which colors to choose, consider color science. IG highlights are an extension of your brand, which means their cover designs should go hand-in-hand with your brand style- color palette, fonts, etc.-and voice. The more content you have, the more story covers you may need-but, keep in mind that too many covers can quickly become overwhelming. Some accounts feature only a handful, while others have upwards of ten. It’s up to you how many highlight covers you want to include on your IG page. Image via New York Botanical Garden’s Instagram page. Icons and other simple designs are ideal for highlight covers because they’re easy to see at even the smallest sizes. Be Clear and PreciseĮach highlight cover has only a small viewing window, so it’s essential to make the designs clear and easy to read. Rather than use, say, a photo for one cover, an illustration for another, and an icon for the next, stick to the same style across your Instagram story covers.ĭoing so will make your collection easier to follow and more visually appealing. If your goal is to get users to watch your highlights-which, duh, why else would you save them?-then you need to entice them with an attractive highlight cover.Īesthetics are everything on Instagram, and in order to establish a strong aesthetic, you have to be consistent. Tips for Designing Your Instagram Highlight Covers Here, we’ll explore various tips for designing your Instagram highlight covers, sizing, and design tips with Create. Given their prime real estate and potential for longevity, you’ll want to make those highlights count. Instead of expiring at the 24-hour mark like regular stories, highlights last until you take them down. They’re useful for organizing content and giving customers a snapshot of what your business has to offer, whether that’s a product, service, sale, or even a vibe. Instagram story covers) are those snazzy circles that live under your IG profile, inviting followers (and would-be followers) to check out your brand’s saved stories.

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